There are several books about self-publishing on Amazon Kindle. Most seem to be touting the wrong strategies.
Today, however, I happily came across a guide that seems sincere and knowledgeable. It's title is How to Make, Market, and Sell Ebooks All for free. The author is Jason Matthews. And the link to Amazon is -
However, lol, I'll be the first to confess that I only saw the beginning pages. That said, it was very enlightening to read his comments about what won't work. Besides the obvious, like vanity publishers, there was advice to not bother about writing conferences, book stores, and advertising. Having just started publishing in the ebook field, I already had my doubts about these options. Nevertheless, it was so refreshing to read Mr. Matthews own experiences with those venues.
I don't know, nor have I ever met Jason Matthews. If he came across my novels, he might not even like them. But whether he does or not, it was a pleasure to read someone trying to give a realistic assessment of the book market, and specifically, the marketing of ebooks.
Thank you Jason for writing this book. From the number of people who wrote favorable reviews on Amazon, it already looks like a success.
And good luck to all those aspiring "authors" out there. We all need it, no matter how successful someone's been in the book business. Because it is a business, a very rough one, just like the rest of the entertainment industry.